Principles and Factors of Google’s Top Exposures
400,000 won keywords per click Keyword selection is important before SEO operations. If I’ve worked SEO 검색엔진최적화 업체 keywords that don’t help my website and expose them to the top, it’s a waste if it doesn’t help my website.
When working with Google Free Ads (SEO), the way to understand the value of a keyword is to look at the keyword bid price and search volume in google paid ads (PPC – Pay Per Click) to see the value of the keyword.
For example, let’s compare two keywords.
“lawyer” vs “car accident lawyer Moreno Valley”
If you compare the keyword “Lawyer” in English with the keyword “Car Accurate Lawyer Moreno Valley” Moreno valley’ Moreno valley, you can guess that there is a lot of search for the keyword “Lawyer”.
However, is the value of both keywords the same for Google or from an advertiser’s perspective?
In search results, you can see that car accept lawyer Moreno valley has 18,900,000 results, while lawyer ᅵ results of 716,000,000.
You’ll notice that there are 37 times more competing websites with the keyword Lawyer. Let’s see how to find the value of keywords on Google.
- Free tools in AdWords: Keyword Planner
Google offers a free tool called Keyword Planner that allows you to research the search volume of keywords for free on a platform called Google AdWords for Google Keyword Advertisers.
First of all, you’ll need to have a Gmail account. I’m not going to explain how to create a Gmail account.
You’ll need to create an ad when you register, you’ll need to include your credit card information, but you don’t need to turn it around to sign in to Google Keyword Planner.
Click on “Tools & Settings” in the upper right corner and click on the button “Keyword Planner” and you will see the following page.
- Keyword Research
In the “Find new keywords” box, you can search for the keywords you want in the language and country you want.
In the above case, let’s see what the keywords “lawyer” and “car independent lawyer Moreno Valley” are like in English in the U.S.
The search results show that lawyer has an average monthly search volume of 201,000, which is what many people are looking for, and the keyword car independent lawyer moreno valley is very small at 50 people per month.
However, the search volume and the value of the keywords are not proportional.
The value in the Google SEO마케팅 search bar, where the price of the ad is determined by the auction, will determine the value of how much the advertiser is willing to pay for the ad, but comparing the top of the page bid (the lowest range) to the page bid (highest range), lawyer will be 7,002 to 34,626 won, Car independent lawyer moreno valley costs from KRW 64,946 to KRW 408,467, which is a great way to see that far more advertisers are worth paying for their ads.
It means spending more than 400,000 won per click and spending advertising money to help your business.
For advertisers running Pay Per Click (PPC) keyword paid ads on Google, Google SEO 전문업체 검색엔진최적화 would be hugely good news.
For car independent lawyer Moreno valley, the monthly advertising cost would be 50 x 400,000 won per month = 20 million won. If you knew google SEO technology, you could have saved 20 million won each month.
In this chapter, you’ve learned how to find out through planners who will increase the value of your keywords.
The numbers you always see in SEO최적화 업체 keyword research are as follows: Don’t forget that it’s a good strategy to choose keywords that advertisers are looking for and using advertising dollars, rather than working with good keywords that I think are good for you.
• Average monthly search volume (Monthly Traffic)
• Top Bids & Competitions (CPC & Competition Level)
• Google Search Results – this refers to the number of competitors when working with 구글SEO업체.
• SEO competitiveness of websites exposed on the first page of Google search results
• Related keywords (Related Keywords)